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Adrian McDonald welcomes you to a bigger and better EMC Forum 2014.
EMC Forum has never been more about you – designed for you, by you and helping redefine your business. Learn more by viewing the video and discovering what’s in store for you at Forum 2014.
The era of the 3rd Platform is upon us—so how can you capitalize on the massive opportunity it represents? Learn how we're redefining cloud infrastructure to optimize your data center for the 3rd platform, while serving the continuing needs of the 2nd. EMC is making “Anything-as-a-Service” possible with Converged Infrastructure and EMC’s hybrid cloud solutions, so you can serve the needs of your business today – and tomorrow. Learn how you can drive greater business value by empowering on-demand, self-service capabilities to your end-users. With agility, efficiency, security, and control, redefine your own success in this new era of opportunity.
Data Lake: The Evolution of Data Infrastructure
IT departments are turning to Data Lake strategies to lower costs as data grows, and meet business demands through high-performance, self service access and analysis to all data sources. In this session, we will cover the EMC’s documented and proven Data Lake solution, enabling Big Data technologies such as Hadoop and Software-defined Storage to minimize data siloes, and significantly alter the cost dynamics to store all, new and multiple data types in a scalable, distributed environment. EMC’s solution brings together hardware, software and services elements from across the federation, most notably Isilon, Pivotal, ViPR, EMC Global Services and PS@E.
Redefine Data Protection
Regardless of how much data you have, what applications are creating it or where it resides, all data needs protection. EMC sets the stage for this new data protection reality, one that demands increased user control and visibility, a protection continuum and “as a service” consumption models. If you are having difficulty meeting your data protection requirements in an "IT as a Service" world? Learn how recent technical developments in Avamar, NetWorker, Data Domain, Data Protection Advisor and Mozy can solve the most difficult data protection challenges with advanced integration with enterprise apps and virtual environments as well as cloud backup solutions for enterprises and services providers.
Redefine Storage: EMC Storage Strategy
Over the past 30 years, as we have transitioned from the mainframe era to the internet era to the recent birth of cloud computing and the explosion of mobile devices, we have seen the number of applications grow from thousands to many millions. This explosion of new and ever diversifying workloads has driven significant innovation in the storage industry. In this session we will examine how EMC’s Storage Strategy has been driven by these market forces. After this session, you will be able to rapidly differentiate between storage offerings from any vendor and have a better understanding on how to match the right EMC storage product for your datacenter.
Focus on Business and not infrastructure. A perspective from VCE
As companies large and small look to adopt Cloud as their preferred computing platform, a lot of the old rules associated with DataCenters no longer apply. A company investing in Cloud wants agility, innovation and a lower cost base from their IT organisation. Furthermore, many senior executives and Line of Business owners who fund these projects have been told that this is what they should expect. So, what are the keys to unlocking success, and how should your IT organisation be prepared to change to meet these demands?
End User Computing [VDI]
The way we work today is very different from the past. A more agile workforce is demanding work environments that are accessible anytime, from anywhere, on any device—all without losing performance. At the same time, business needs are changing; emerging new challenges include lowering cost, securing sensitive data, and supporting a BYOD strategy. In this session, learn how implementing a Virtual Desktop Infrastructure (VDI) using an All-Flash or Hybrid Array Strategy could be the answer to help solve these challenges. Explore how to improve end-user experience and productivity, reduce IT costs, improve data protection, and ultimately increase agility and flexibility for your business.
Welcome and Opening
Habib MahakianRegional General Manager – Gulf & Pakistan
Jonathan MartinEMC CMO
Customer Testimonial - EMC in UAE
Coffee Break & Exhibition
Jawhara Room - Cisco
Plenary Room - Jawhara
Redefine Possible with the XtremIO All-Flash Array. Performance is only the beginning
What is Flash, and why is it so different? How does it impact existing EMC products and enabled a whole new product category? Our customers' applications demand architecture choice; this session looks at Flash across EMC business units, with demonstrations highlighting the advantages of a Hybrid All Flash Array and a Purpose Built All Flash Array. It will also cover the impact of XtremIO on the industry and how EMC is driving the transition to flash with superior architecture and unique capabilities that deliver superior value with XtremIO. With XtremIO you not only get world-class scale-out AFA performance that is the most consistent and predictable in the industry, you also get the most advanced set of inline data services that Redefine what a storage array can do. To learn more, please visit http://www.emc.com/storage/xtremio/index.htm
Smart City: Redefine your IT infrastructure
Redefining Availability and Disaster Recovery With VPLEX and RecoverPoint
EMC continues to accentuate its unique ability to address the full data protection continuum by offering continuous availability, mobility and disaster recovery for more environments and multi-site configurations. EMC introduces VPLEX Virtual Edition - the industry's first virtualized solution that offers both continuous availability and data mobility in a low-cost, 100% software deployment. And, EMC introduces MetroPoint topology, an industry-unique 3 site business continuity capability for mission critical applications.
Advanced Security Redefined
More attacks are being faced lately than ever before, with breaches reported across all industries. Organizations are evolving from 'how do we prevent a breach' to 'how do we most quickly detect and respond to a breach when it inevitably occurs’. This session discusses best practices for using intelligence-driven security for collection and analysis of threats, vulnerabilities and consequences. Whether small business or global service provider, security teams need to be equipped with the right tools in order to gain visibility, more quickly respond to incidents, and adequately distribute resources where they matter most.
Coffee Break & Exhibition
ReDefine Enterprise Storage: VMAX3/VNX MCX
The EMC VMAX Family is the world’s most powerful, trusted, enterprise-class storage solution for data center consolidation, mission critical applications, and hybrid clouds. In July we announce the next generation VMAX ("VG3R"), the foundation for mission critical cloud. In this session customers will learn the new capabilities that will deliver power at scale, on demand services, and maximum control.
Building a Multi-protocol, analytics-enabled, Data Lake with Isilon
Come learn why businesses around the globe are centralizing their file data into a multiprotocol data lake that is analytics-enabled and has multiple consumption models.
Redefine EMC Video Surveillance: From Edge to Core
Learn how EMC Video Surveillance helps you meet the needs of an open, flexible and cost-effective video surveillance storage infrastructure. Video Surveillance architectures are gravitating toward more of a distributed model. EMC’s video surveillance solutions cover the storage needs of the entire surveillance infrastructure, from on-the-edge components to a large, scalable central storage repository.
EMC ViPR & ECS: A Lap Around Software-Defined Storage
Concerned with data growth, controlling CapEX and want all the value of a public cloud but at the right price and control point? Then you won't want to miss this session. Come hear how ViPR and ECS can change cloud economics to help you fundamentally redefine your business. This session focuses on key capabilities of ViPR Control Services and Data Services, new product features and will introduce ECS - the world's first commercially available complete web-scale storage infrastructure for your data center.
EMC IT: Creating New Business Value with Big Data
Big Data, the third platform and the Internet of Everything are changing how we do business and deliver value for our business units and customers. During this session, EMC IT will share how its Business Analytics-as-a-Service, data science and predictive analytics strategy—leveraging Pivotal and Greenplum technologies—are creating value for EMC’s IT, sales, marketing, and customer service organizations.
Many organizations such as Banks and Telcos reserve as much as 70% of a modern enterprise’s IT budget maintains applications and information, such as static information needed for historical or compliance purposes, as well as applications kept alive to preserve that information. EMC InfoArchive allows these organizations to adopt a smart archiving strategy that improves access to static information, while providing CIOs the opportunity to drastically lower the costs associated with maintaining, licensing, and backing up those systems.The result is better compliance, more productive users, lower backup and storage costs, and more resources to focus on forward-looking innovation
Lenovo is a US$39 billion technology company, the largest PC company in the world, serving customers in more than 160 countries. Lenovo’s product lines include a full range of consumer and commercial PCs, server and storage devices, workstations, and mobile devices. Dedicated to building exceptionally engineered products, Lenovo’s business is built on product innovation, a highly-efficient global supply chain and strong strategic execution.
VMware, the industry-leading virtualization and cloud infrastructure software company, enables organizations to innovate by streamlining IT infrastructure and operations, freeing IT resources for investment in strategic innovation. A pioneer in the use of virtualization and policy-driven automation technologies, VMware simplifies IT complexity across the entire data center and out to user workspaces, empowering IT to move at the speed of business. VMware delivers value to more than 500,000 customers through investments in virtualization technologies—from the software-defined data center to hybrid cloud computing and the mobile workspace—professional services, and a robust ecosystem of more than 75,000 partners that deliver application interoperability and customer choice.
Accenture is a global management consulting, technology services and outsourcing company, with more than 305,000 people serving clients in more than 120 countries. Combining unparalleled experience, comprehensive capabilities across all industries and business functions, and extensive research on the world’s most successful companies, Accenture collaborates with clients to help them become high-performance businesses and governments. The company generated net revenues of US$30.0 billion for the fiscal year ended Aug. 31, 2014. Its home page is www.accenture.com
Cisco will show you that amazing things happen by connecting people, process, data, and things. Cisco’s cloud solutions uniquely combine cloud applications and services with the unified data center and cloud intelligent network to cost effectively enable secure, unified experiences; rapid service creation; and increased business agility. Cisco helps you make the most of tomorrow’s opportunities. Tomorrow starts here.
Brocade® networking solutions help the world’s leading organizations transition smoothly to a world where applications and information reside anywhere. This vision is designed to deliver key business benefits such as unmatched simplicity, non-stop networking, application optimization, and investment protection.
Innovative Ethernet and storage networking solutions for data center, campus, and service provider networks help reduce complexity and cost while enabling virtualization and cloud computing to increase business agility.
Brocade partners with world-class IT companies and provides comprehensive education, support, and professional services offerings.
Intel, the world leader in silicon innovation, develops technologies and products to advance how people work and live. Intel® processors, SSDs and Software provide the capabilities needed to address today's IT challenges, enabling the energy-efficient performance, data protection and scalability to address the explosion of data and emergent usage models.
MDS-SI, subsidiary of Midis Group, is a System Integrator specialized in Data Center offerings from Virtualization & Cloud Services, Storage and Consolidation, Backup and Archiving, Disaster Recovery / Business Continuity Solutions, Document Management, in addition to Information Security Solutions.
Since its inception, MDS-SI focused on integrating and delivering customized advanced enterprise Data Center solutions in the region. Regional coverage indicates the company’s experience, strengths and ability to grow. In addition to manage and support various types of projects and environments.
Riverbed, at more than $1 billion in annual revenue, is the leader in Application Performance Infrastructure, delivering the most complete platform for Location-Independent Computing. Location-Independent Computing turns location and distance into a competitive advantage by allowing IT to have the flexibility to host applications and data in the most optimal locations while ensuring applications perform as expected, data is always available when needed, and performance issues are detected and fixed before end users notice. Riverbed’s 25,000+ customers include 97% of both the Fortune 100 and the Forbes Global 100. Learn more at www.riverbed.com.
VCE, through its market-leading Vblock(tm) Systems, delivers the industry's only fully integrated and fully virtualized cloud infrastructure system. VCE solutions are engineered, manufactured, managed, supported and sustained as one product. This dramatically reduces the cost of IT, improves time to market, and allows customers to focus on business innovation.
Atlas Telecom, a comprehensive company delivering technology and applications in turnkey solutions. Our systems are developed to provide world-class communications and security solutions. We work with critical organizations that depend on latest technologies.
Services include: Critical Communications, Mobility, Surveillance and Physical Security, Satellite, Tracking, Data Centers and Fibre Optics, Command and Control.
Condo Protego is a leading data storage and data security Solution Provider offering world-class consultative solutions. Working with globally recognised vendors, Condo Protego provides tailored solutions that meets the individual business objectives of every enterprise and wrapped with local support and consulting services. The Dubai-based firm’s client portfolio includes prominent private and government entities across the region.
Arrow ECS is one of the leading value added distributors for international top manufactures in information technology. As the link between the vendors and resellers we smooth the path for the successful distribution of intelligent IT solutions from the areas of e-security and e-business. We evaluate and market the latest hardware and software products, which complement one another and can be combined to produce overall solutions.
Arrow is a Fortune 150 company and recognized as one of Fortune’s Most Admired Companies. Arrow operates in over 470 locations in 55 countries, with 16,500 employees serving 100,000 customers worldwide.
StorIT Distribution is a high-end Enterprise class technology solutions provider with an unparalleled expertise in Data Management, Cloud solutions and Big Data Analytics. StorIT provides its channel partners with leading-edge technologies in addition to key value additions such as pre-sales consultancy, project assessment, solution design, technical deployment and technical support.
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